Child Safety Standards

1. Our Commitment

Better.ette exists to help people notice and record the everyday good they do for others. A safe space is the whole point of what we are building, and protecting children is part of that from the start. We have zero tolerance for child sexual abuse and exploitation (CSAE), and for child sexual abuse material (CSAM), in any form, anywhere on our platform.

This page sets out the standards we hold ourselves and our users to, how anyone can report a concern, and what we do when we receive one. We publish it openly so that users, parents, partners, and authorities can see exactly where we stand. These standards apply to everyone who uses Better.ette.

2. Scope and What These Terms Mean

In this document:

• A child (or minor) means any person under 18 years of age, or under the age set by the law that applies to them where that age is higher.
• Child sexual abuse and exploitation (CSAE) means any act that sexualizes, abuses, exploits, or endangers a child. This includes grooming, sextortion, trafficking, and the production, possession, sharing, or solicitation of child sexual abuse material.
• Child sexual abuse material (CSAM) means any content that depicts or promotes the sexual abuse or exploitation of a child, in any format.

These standards form part of our Terms of Use and should be read together with our Privacy Policy. They apply across every part of Better.ette, including any text a user records, any content shared with others, and any communication with us.

3. Who Can Use Better.ette

You must be at least 13 years old to use Better.ette. If you are located in the European Economic Area (EEA), you must be at least 16 years old, unless we have obtained verifiable parental or guardian consent for the processing of your personal data. Where the law of your country sets a different minimum age for digital consent, you must meet that age.

Better.ette is not directed to children below these ages, and we do not knowingly allow them to use the service. We may ask for proof of age or parental permission, and we may disable access for anyone who does not meet these requirements. If you believe a child is using Better.ette without appropriate consent, please contact us at inspire@betterette.com.

4. Prohibited Conduct

The following are strictly forbidden on Better.ette. Engaging in any of them will lead to immediate action, including removal of content, suspension or termination of access, preservation of evidence, and reporting to the relevant authorities:

• Creating, uploading, sharing, requesting, linking to, or storing child sexual abuse material in any form.
• Sexualizing a child in any way, including through text, images, or other content.
• Grooming, that is, building a relationship or trust with a child in order to abuse or exploit them.
• Sextortion, threats, coercion, or any attempt to obtain sexual content or favors from a child.
• Trafficking, advertising, or facilitating the exploitation of a child.
• Attempting to contact, isolate, or arrange to meet a child for any harmful purpose.
• Encouraging, normalizing, or instructing others in any of the above.

5. How We Keep Better.ette Safe by Design

We try to reduce risk before it appears, not only after. At our current demo and early stage, the ways users can interact are deliberately limited, and we keep safety in mind as the product grows:

• Limited sharing surfaces: Better.ette is built around recording your own positive actions. Open messaging between users, private direct messages, and comment threads are not part of the early experience, which sharply limits the ways anyone could attempt to contact or harm a child.
• In-app reporting: Users can report a child safety concern from within the app at any time, as described in the next section.
• Review and removal: We review reports of child safety concerns and remove content that breaks these standards.
• Account action: We can suspend or permanently remove any account involved in prohibited conduct.
• Safety as the product matures: As we add features that let people share more with others, we will strengthen our safeguards to match, and we will update these standards accordingly.

6. How to Report a Child Safety Concern

If you see anything on Better.ette that puts a child at risk, please tell us. You can report a concern in two ways:

• In the app: open the "Report a safety concern" option (available in the app menu and on shared content) and choose the child safety category. You can add a short description of what you saw.
• By email: write to us at inspire@betterette.com. Please include "Child safety" in the subject line so we can prioritize it.

You do not need to be certain that something is wrong in order to report it. If something feels unsafe for a child, report it and let us look into it. Where you can, please include enough detail for us to find the content or account in question.

If a child is in immediate danger, please also contact your local emergency services or police without delay. Reporting to us does not replace contacting the authorities in an emergency.

7. How We Respond to Reports

We treat reports of child safety concerns as a priority. When we receive one, we take the following steps as appropriate to the situation:

• Review: our designated point of contact reviews the report promptly.
• Act: we remove content that breaks these standards and we suspend or permanently terminate the accounts involved.
• Preserve: we preserve relevant information and evidence as required by law, so that authorities can act.
• Report onward: where we identify apparent child sexual abuse material or other CSAE, we report it to the competent authorities and to recognized child protection organizations, as described in the next section.
• Cooperate: we cooperate with law enforcement and child protection authorities and respond to lawful requests.

We handle this work with care for the privacy and dignity of any child involved, and in line with our Privacy Policy and applicable law.

8. Legal Compliance and Reporting to Authorities

Better.ette is operated by Betterette Global Sàrl-s, a company incorporated under Luxembourg law. We are committed to complying with the child safety laws that apply to us, including European Union and Luxembourg law, and to meeting the standards expected by the platforms through which Better.ette is distributed.

Where we become aware of apparent child sexual abuse material or other child safety violations, we report to the relevant national and regional authorities and to recognized child protection bodies, which may include the National Center for Missing & Exploited Children (NCMEC) and equivalent hotlines and authorities in the relevant country. We respond to valid legal requests from law enforcement and competent authorities.

9. Designated Point of Contact

We maintain a designated point of contact who is responsible for child safety matters and who is able to speak about our practices for preventing child sexual abuse material. You can reach this point of contact at inspire@betterette.com. We monitor this channel and aim to respond to child safety reports as quickly as possible.

10. Updates to These Standards

Better.ette is an evolving project. We will update these Child Safety Standards as our features change, as our safeguards grow, and as the law develops. When we make changes, we will update the "Last updated" date at the top of this page, and the current version will always be available here. We encourage you to review these standards from time to time.

11. Contact Us

If you have any questions about these standards, or if you need to report a child safety concern, please contact us. We take every report seriously.

Company: Betterette Global Sàrl-s (doing business as "Better.ette")
Email: inspire@betterette.com (please include "Child safety" in the subject line)

If you prefer postal correspondence, our mailing address is:

Thank you for helping us keep Better.ette a safe space for everyone.